. Amazon's affordable Kindle Fire tablet shook up the industry when it launched last year. Tablet vendors were already having serious difficulties competing against Apple's iPad, and these companies would now have to find a way to cut costs as well. While Samsung announced last week that it will soon launch lower-priced Galaxy tablets, a new off-brand device has the potential to make waves if the firm behind it can manage to successfully fight for attention in an increasingly crowded market.
Boy Genius Report, $150 Ice Cream Sandwich-powered tablet takes aim at Kindle Fire
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