Tuesday, December 13, 2011

Rara.com enters the online music fight

Rara.com enters the online music fight

Rara.com has just launched in 18 countries, including the US, Canada, the UK and many European countries. Rara comes with two main differentiation factors: its design and its price. The world is in an economic pinch, so let's start with the pricing model: Rara will basically charge$4.99/month for its ad-free, unlimited access to 10M songs from a computer. For mobile devices, it will cost $9.99/mo. Additionally, new users will discounts for the first three months.

Beyond pricing, Rara says that its image-based user interface is much better than competitors like iTunes and other.

Ubergizmo, Rara.com enters the online music fight

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