Tuesday, October 18, 2011

Infiniti's renewed partnership with Red Bull stops short of rebranded engines

Infiniti's renewed partnership with Red Bull stops short of rebranded engines

If you're going to sign a new sponsorship deal with a racing team, you might want to do so before the team wins the championship, not after. But Infiniti seems to have a different idea. Nissan's luxury division signed on as a sponsor for the Red Bull Racing team after it won the championship last season, and now that it's secured both the drivers' and manufacturers' titles again, the two have announced an extension of their arrangement. When the deal was first announced, speculation ran rampant that it would extend to Infiniti "supplying" engines to the team.

Autoblog

See also:
alldigits, Infiniti's renewed partnership with Red Bull stops short of rebranded engines

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